We developed a video campaign for NoemiNel Beauty with the objective of enhancing its visibility and engagement on social media platforms. We produced 20-second segments that were shared across all salon social media profiles, showcasing the salon's services and capturing the daily life of the establishment. In order to optimise the visual and affective potential of the content, we devised scripts and creative concepts. Providing the client with content that is thoroughly polished and prepared for immediate publication. The creation of brief, dynamic segments was a successful marketing strategy, as it drew attention and fostered an engaged online community.